Tra Williams

Tra Williams is a celebrated speaker, business consultant and author of the forthcoming book Feed Your Unicorn. He is a nationally recognized thought leader in small business, franchising, leadership and entrepreneurship. Tra works tirelessly with people, professionals, and organizations to help them define success on their own terms and build the framework required to sustain it. For more information, please visit: www.TraWilliams.com.

The Primary Cycle of Belief

In today’s world of information overload and instant gratification, subtleties are all but ignored. Society is nearly blind to the beauty of what makes us so special and now willingly engages in counterproductive habits that exploit our vanities and our insecurities.  The most recent escalations have penetrated our lives in ways that make them virtually …

The Primary Cycle of Belief Read More »

Three Lessons in Leadership From HBO’s Game of Thrones

It’s the age-old question, does life imitate art or does art imitate life?  While the question itself is debatable, the fact that real life and art mirror each other is not. All art is a reflection of life and vice versa, from the Paleolithic paintings of bison in the Altamira Caves of Spain to the …

Three Lessons in Leadership From HBO’s Game of Thrones Read More »

THE DEATH OF AUTHENTICITY – How Seeking Validation from Without Compromises Who You Are Within

As a born and raised Southerner, I often speak in metaphors and similes.  Tasks that are nearly finished are “down to the short rows.” Folks who have a screw loose are “half a bubble off of plumb.”  And a man who married a woman who is out of his league “outkicked his coverage.” Part of what …

THE DEATH OF AUTHENTICITY – How Seeking Validation from Without Compromises Who You Are Within Read More »

THANKS, BUT NO – Four Reasons to Ignore Unsolicited Feedback

My eighteen year old nephew recently asked me, “What did everyone do before social media was invented?” I laughed at first and then felt a little bit of sadness.  I thought about it for a while and said, “We did the same things, but were forced to be more creative, more resourceful and more focused …

THANKS, BUT NO – Four Reasons to Ignore Unsolicited Feedback Read More »

Businesses Don't Develop, People Do

BUSINESSES DON’T DEVELOP, PEOPLE DO: How Ignoring Your Employees’ Personal Ambitions Will Stifle Growth

We live in a chaotic world. To be fair, the world has always been at least a little chaotic. But now more than ever, we are inundated with information proving just how chaotic the world really is. We see notifications on our phones when we wake. We hear stories on the radio during our morning …

BUSINESSES DON’T DEVELOP, PEOPLE DO: How Ignoring Your Employees’ Personal Ambitions Will Stifle Growth Read More »

Brand New Year, Same Ole' Me

BRAND NEW YEAR, SAME OLE’ ME: The Real Reasons You Will Fail to Follow your Resolutions

My very first ‘real’ job was at the YMCA of Athens, Georgia. I worked there while attending the college.  Each January we were inundated with the New Year’s Resolution crowd.  I suppose it is the same at every gym or fitness facility nationwide.  Members who normally exercise once or twice a week begin coming every …

BRAND NEW YEAR, SAME OLE’ ME: The Real Reasons You Will Fail to Follow your Resolutions Read More »

Scroll to Top

Send this to a friend